Interactive Whiteboard Market Share, Trends, Analysis by Region and Applications to 2022
Technological advancements coupled with rising applications across
corporate and government sectors is expected to drive Interactive Whiteboard Market growth. An
interactive whiteboard (IWB) is a large communicating display which can be
connected to a computer. These boards provide computer images to be displayed
onto a projection board through a digital projector. These boards are usually
attached to a wall or a floor stand and can be monitored &controlled using
a stylus, pen, fingers or any other devices. It finds key applications in
educational sectors along with various industry sectors including corporate,
tourism, media and entertainment sector.
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IWB are used for delivering the lessons in classrooms,
presentations in corporate board rooms, and for several other purposes in
professional sports coaching, training room, and broadcasting studios.
Increasing adoption rate of virtual and modern learning initiatives are
anticipated to steer the market growth. In recent times universities and
schools are extensively focusing on implementing modern structure of learning
techniques to provide students with a better learning experience and
curriculum. These factors are expected to drive the overall demand for IWB over
the forecast period.
Education is steadily progressing from conservative chalk &
board methodology to a very active and dynamic form of learning model through
integrating technology with classroom teaching.
Students across various age
groups seek different approaches for learning including monitors panel
displays, internet-based teaching modules, interactive whiteboards and handheld
devices including smartphones, tablets, desktop PC and laptop for learning.
These innovative and dynamic learning models are introduced for children, adult
students, and also for corporate teaching purposes. Rising population and
increasing awareness of education in rural areas is expected to significantly
grow and move the education system and demand for such technology in primary,
secondary and higher education institutes.
IWB are swiftly emerging as one of the most popular and successful
technologies particularly in classroom environments since they provide users
with better convenience to print images, draw or write on surfaces, and
distribute or save documents over the networks. These techniques make teaching
and learning interesting and easy as compared to other conventional boards.
These boards can also create and display several file types including PDFs,
HTML, images and PPTs which are widely being used in corporate presentations
and seminar and at the same time can be used for mailing copies and for posting
on websites. In addition, they are portable devices, convenient to carry and
use. Lack of awareness about IWB boards coupled with high costs and budgetary
restraints are expected to restrict the global market over the forecast period.
Interactive whiteboard systems can be segmented on the basis of
types of sensing technologies to track interaction on the screen surface. On
the basis of sensing technologies to track interaction, the global IWB market
can be segmented into various sectors including resistive, laser, infrared
optical, electromagnetic and camera-based whiteboards. Laser technology is
expected to dominate the overall market owing to its convenient ways of usage
and availability across various regions. Laser is expected to provide efficient
performance to the end users thereby resulting in higher demand across several
sectors. The end-user segment comprises education, corporate, and government
sectors. Education is expected to hold the largest market share in the global
market owing to its wide usage in teaching and education environment providing
great performance and enhancing the learning experience of the both the
students and faculty. Corporate are anticipated to witness lucrative market
growth for the manufacturers.
North America is expected to be the key region in terms of demand
and availability on account of increasing use in the corporate and educational
sectors. Asia pacific is expected to follow the trend owing to rising
government initiatives and investment in E-learning technology particularly in
emerging economies including India, China. These factors can be attributed as
the key factors to steer the market demand over the forecast period in this
region. Presence of economies Japan are anticipated to provide future growth on
account of rising demand for enhanced and improved way of learning solutions.
Major industry participants include Fuzhou Return Star Technology, BenQ, Julong
Educational Technologies, Panasonic Corporation, Hitachi Ltd., LG Electronics,
and Promethean World. Other industry participants include QomoHiteVision LLC,
PolyVision Corporation, Samsung Electronics, Smart Technologies Inc., Sharp
Corporation, and Vestel Group.
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